Neste supporting sustainable festivals CASE: Flow Festival
Neste has been supporting sustainable festivals with its sustainable solutions. Flow is one of the world’s first carbon neutral festivals.
In 2019, we were celebrating Flow Festival’s ten year anniversary of carbon neutrality. Leading by example, Flow has demonstrated that taking the environment into consideration doesn’t mean neglecting the visitor experience.
The festival has its own Sustainable Flow responsibility program, guaranteeing that the festival takes care of the environmental and the social aspects of sustainability. In addition to carbon neutrality, Flow is committed to recycling all waste, providing sustainable meals, protecting the Baltic Sea and using green electricity produced by Neste.
Partnering with sustainable festivals is part of Neste’s Journey to Zero initiative which is the ultimate quest for a better future. Together with our partners, we want to bring forth solutions that drive the world towards a carbon neutral future, creating a healthier planet for our children.
Neste’s sustainable solutions as partner
Flow Festival’s energy production demands are mostly answered by using Neste MY Renewable Diesel™, which reduces the festival’s carbon footprint considerably. Neste MY offers an accessible way to lower traffic emissions and increase the percentage of renewable energy used in transport.
Neste MY Renewable Diesel is fully produced from renewable and sustainable feedstocks, such as inedible residue from food production. It reduces greenhouse gas emissions by up to 90 % and helps improve the air quality on the festival grounds.
The Sustainability Rider
For the first time in history Flow Festival and Neste offered the artists of the festival a possibility to participate in the combat against climate crisis by introducing a new Sustainability Rider.
By setting climate clauses to riders, festivals, promoters and venues will be encouraged to think about how they produce their experiences. The Sustainability Rider is an effortless way for artists to take a stand for the environment and it is freely available to artists all over the world.
The Sustainability Rider's six elements
Ground transport for artists should be arranged as sustainably as possible. In reducing emissions, all solutions are encouraged: traditional fuels can be replaced with renewables, and electric vehicles can be considered.
All flights should be as sustainable as possible. In addition to seeking out renewable fuel options, organisers should favor direct connections without stopovers and offset emissions through certified compensation programs.
The venue should be powered with as small a carbon footprint as possible. Green energy and renewable fuels are preferable.
Refreshments & food
Single-use plastics must be kept at a minimum, and venues should favor recyclable packaging materials. Vendors should be encouraged to offer food with minimal carbon footprint, such as meals cooked from leftovers or vegetarian and vegan options.
Single-use plastic bottles should be avoided if possible. If used, bottles should be recyclable.
The event should generate little to no waste that ends up in a landfill. Venues must have a recycling plan in place.
You can download the Sustainability Rider brochure below.