Neste Oil Corporation
19 June 2012 at 9.00 a.m (EET)
Neste Oil Photo Trophy participants set to arrive in Finland in July
Neste Oil is sponsoring a journey by 25 cars across Europe this summer from Paris to the North Cape in the far north of Norway and back via Finland and Sweden to Paris. The event, known as the Neste Oil Photo Trophy, will kick off in Paris on 6 July, and people in Finland will be able to get their first sightings of those taking part on 20 July. Participants in the event will photograph what they see along the route and the best images will be selected when everyone arrives in Helsinki on 1 August. The winning photographs will be put on display in Esplanade Park in the center of Helsinki the same day.
"The event is designed for adventurous travellers with a shared interest in the Nordic outdoors, photography, and car travel," says the event's organizer, Philippe Boucher. "It's not about getting to our destination as fast as possible, but the adventure along the way."
The majority of participants in the event, the sixteenth to be organized to date, will be from France. They will cover a total of 10,000 kilometers and pass through seven countries. Meriem Bouamrane of UNESCO is the event's patron, and partners include National Geographic, Helsingin Sanomat, Svenska Dagbladet ja 20 Minutes. Neste Oil is sponsoring the event for the first time this year.
"We decided to come on board because of our commitment to helping people stay on the move and experience something new," says Osmo Kammonen, Neste Oil's Senior Vice President, Communications, Marketing and Public Affairs. "This summer, like numerous summers before, will see millions of people in Finland and elsewhere around the world take to the road in their cars on their way to the holiday of their dreams. By using the cleaner fuels that we develop and produce at Neste Oil, they can enjoy their journey while having a lower level of impact on the environment."
For more on the Photo Trophy and the various stages of this year's event, see www.pariscapnord-live.com.
Neste Oil will follow the progress of participants on Twitter: http://twitter.com/nesteoilgroup
Neste Oil Corporation
Director, Corporate Communications
Neste Oil in brief
Neste Oil Corporation is a refining and marketing company concentrating on low-emission, high-quality traffic fuels. The company produces a comprehensive range of major petroleum products and is the world's leading supplier of renewable diesel. Neste Oil had net sales of EUR 15.4 billion in 2011 and employs around 5,000 people, and is listed on NASDAQ OMX Helsinki.
Neste Oil is included in the Dow Jones Sustainability World Index and the Ethibel Pioneer Investment Register, and has featured in The Global 100 list of the world's most sustainable corporations for a number of years. Forest Footprint Disclosure (FFD) has ranked Neste Oil as one of the best performers in the oil & gas sector. Further information: www.nesteoil.com